Development
Samsung unveils new Galaxy Z8 foldables and Galaxy Watches, available August 7
July 22, 2026 Development Source: Ars Technica
Share this article
The price hikes this year aren’t that much in the grand scheme, but Samsung’s foldables were already very expensive. The Ultra and Flip are only $100 more than their 2025 counterparts, but foldables were already seeing price bumps even before the RAMpocalypse. A $1,200 price tag will make the Flip 8 a tough sell when Motorola has Razr phones for hundreds less, even if they aren’t as fast.
At $2,100, the Z Fold 8 Ultra will be the most spendy foldable in most markets, but anyone who’s going to spend $2,000 on one can probably justify another $100. Preorders are live today, and Samsung has enhanced trade-in values to help take the sting out of the prices. The phones ship on August 7.
Samsung also has some new wearables to pair with its foldable trio. Like the phones, Samsung’s new watches have substantial feature sets and price tags. The Galaxy Watch Ultra 2 will cost a whopping $700, and the Galaxy Watch 9 will start at $380. Both are running on the Snapdragon Wear Elite platform.